Barry Lewis: Facebook and the illusion of privacy

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Facebook CEO Mark Zuckerberg testifies before The Committee on Energy and Commerce on Wednesday, April 11, 2018, in the Rayburn House Office Building at a hearing titled "Facebook: Transparency and Use of Consumer Data". As per the filing, around $7.3 million was spent in providing security to the billionaire's home and during his travel while the company incurred a cost of $1.5 million for Zuckerberg's use of private jets for official trips.

Mr Grassley's panel is the third USA congressional committee to seek out Mr Zuckerberg's testimony in the wake of the Cambridge Analytica scandal, the Associated Press reports. With any luck, we're all different people than we were back then - so sharing war stories that elicit a nodding smile would send me searching for the nearest checkout line.

Although Cambridge Analytica, the political consulting firm at the center of the scandal, insists they only had data on 30 million users, Facebook has come up with its estimated 87 million using a simple logic. The incident wiped off billions from Zuckerberg's wealth while Facebook's stock prices slumped in a week.

Look, I'm not condoning what Mark Zuckerberg and those working in his Facebook fiefdom did in the mishandling our personal data.

"They have not comported themselves in a way that I think makes people feel good about Facebook and secure about their own data", Stringer said on CNBC.

Facebook users who downloaded their data from the service last month were surprised to find years-long logs of so-called "metadata" from their text messages and phone calls, including names and phone numbers. The company's founder has stated to media that it can not promise "GDPR-style privacy protection" for United States users.

That means if Facebook were to establish a subscription service, there would be a two-tiered system where some pay for privacy and others pay with their data.

Amid a revamp following the breakout of the data breach scandal involving Cambridge Analytica and Facebook, the social media giant announced a facelift for its "Bookmarks" section to facilitate easy access and navigation of settings.

While the face-off between Zuckerberg and federal lawmakers has come to an end, local IT experts told KOMU 8 the fallout from this case will likely continue for years to come for millions of Facebook users.

Elsewhere, a prominent Democratic digital ad consultant notes that Facebook hasn't reached out directly to communicate any of the changes it's making - whether by phone, email or Facebook - despite the fact he spent more than $1 million on Facebook ads past year.

Facebook said it has changed its rules on user consent to stop other third parties harvesting data in the same way. With Google, Facebook effectively has a "digital duopoly", controlling 56.8% of the online advertising market, according to eMarketer. And she has defended the business that relies on the mass collection of Facebook users' data, saying it benefits consumers.

In a series of interviews, Sandberg took responsibility for failing to ensure that Facebook operations had enough staff to protect users' privacy. Reuniting with past coworkers (or, for that matter, classmates) that you haven't seen for 30-35 years seems like too much work. "People are starting to become more aware of what is going on with the ways collected data can be misused". However, as we have seen FB is in the business of hosting content of billions of users, and trading it for advertising revenue.

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